Is there a cure to insomnia?

Curing insomnia starts with understanding what it is and why it occurs. Dawn uses CBT-I to help you identify the negative thought patterns that prevent you from falling asleep and challenge these patterns so that you can build a healthy relationship with sleep.

Wondering how to cure your insomnia?

Insomnia is a common struggle; some studies estimate that up to 60% of the population has it. And yet, it os one of the most misunderstood sleeping disorders. People often confuse insomnia with not getting enough sleep, but you can actually have insomnia even if you get 7 hours of sleep per night. As long as you struggle falling and staying asleep, you are still experiencing insomnia.

  • But here’s the good news: your body already knows how to sleep naturally. You just have to change your thought patterns so that you don’t get in your own way. Curing insomnia doesn’t have to involve pills that cause addiction and make you nauseous, nor does it have to involve giving up coffee or using your phone before bedtime. With Dawn’s 1:1 sleep coaching, you’ll identify the patterns that stop you from getting a good night’s sleep and improve your sleep quality with long-lasting, sustainable tips.
Learn more about curing insomnia here.

CBT-I as a cure for insomnia

CBT-I is based on a form of talking therapy that focuses on the idea that how we think, our habits, and our emotions are connected and influence one another. By identifying unhelpful thinking patterns and changing them, you can regain your ability to sleep naturally.

Dawn’s CBT-I approach helps you pinpoint the thoughts and behaviors that trigger or worsen sleep problems and replace them with healthy habits. Unlike sleeping pills and antidepressants, Dawn doesn’t have negative side effects and tackles the underlying cause of insomnia, not the symptom. In clinical trials, 80% of people with insomnia who have undergone CBT-I reported better sleep at the end.

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My sleep has greatly improved and my sleep anxiety has been completely resolved. Feeling so grateful for the program that it is affordable and it works!

Jocelyn Diles, Feminine Embodiment Coach

Curing insomnia with Dawn

Traditional cures

  • Antidepressants prescribed for insomnia have a long list of side effects, including nausea, confusion, numbness, and low sex drive.
  • Insomnia medication often creates dependency to achieve sleep.
  • Only address the symptom, not the underlying cause of the issue.
  • Often based on a one-size-fits-all model that doesn’t take into account your sleeping habits.
  • Can be based on outdated and inaccurate beliefs that may do more harm than good (i.e., screen time is always bad, coffee causes insomnia, etc.)


  • Based on CBT-I, an evidence-based form of talking therapy recognized by the American Academy for Sleep Medicine, the American College of Physicians, and the European Sleep Research Society.
  • Dawn helps your body regain its ability to sleep on its own, without pills.
  • Tackles unhelpful thinking patterns that cause insomnia.
  • Personalized insights and coaching throughout the program.
  • Proven long-term effects that promote healthier sleep.

How Dawn Works

Get personalized insights

We track your sleep habits and provide you a score determined by how well you adhere to your sleep program.

Access daily lesson plans

Our 5-7 minute long lessons are geared to help you build a better relationship with sleep.

Work 1:1 with a sleep coach

Our coaches are there to provide support and answer any questions you have throughout the program.

Cure your insomnia today.

Craving good sleep? Talk to a sleep coach and find out more about how Dawn’s CBT-I services for curing insomnia.