Dawn is the #1 Virtual Sleep Clinic. Get Care Anytime, Anywhere.

Dawn pairs you with a sleep coach and an evidence-based therapy program to help you sleep better

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Washington University St. Louis

The only approach that has tangibly improved my mental health in the long run. It is simple, long-lasting and sustainable.

- Ilya V.

I've spent a lot of money trying different things for my mental health. Dawn's CBT program was the only thing that made a difference.

- Kevin L.

I have been falling asleep within 10-15 mins. Dawn has been a huge improvement to my life and I’m really glad I gave it a try.

- Andrew K.

Dawn helps you identify harmful thought patterns that are affecting your sleep and recommends behavioral changes to help you sleep better in the long-run. Dawn uses evidence-based Cognitive Behavioral Therapy for Insomnia (CBT-I), which is recommended by most healthcare organizations as the gold standard for treating long-term sleep problems.

Why does
not work
for me?

Meditation can give you a sense of calm, peace and balance. It can also quickly become a sleep effort - something that you try to do with the expectation that it will improve your sleep. Sleep is counter-intuitive, the less effort you spend trying to sleep, the more it comes naturally.

While meditation in itself isn’t harmful, doing it every night with the expectation that it should help you sleep can be. Everytime you try it and it doesn’t work constantly reinforces the notion that sleep is something that can be controlled. Dawn’s program helps you identify such sleep efforts and negative thinking patterns and helps you sleep better naturally.

Built on research backed CBT-I

How Dawn Works

Complete Questionnaire

Complete our 5 minute questionnaire to see if you are a fit for our sleep program.

Meet your Sleep Coach

Download the Dawn app, get introduced to your sleep coach, and work 1:1 with them.

Begin the Program

Identify harmful sleep efforts and get recommended behavioral changes from your coach.

Receive Ongoing Care

Our coaches are available at any time to answer any questions and change your program regimen.


less time needed to fall asleep


less time awake in the middle of the night


decrease in ISI symptoms

90 min

increase in total sleep time

Based on users who followed the program for 1 month or more

Talk to a sleep coach today.

Sleep doesn’t have to be a dream. Schedule a consultation today so you can overcome insomnia and make consistent, restful sleep a reality.